Hotelbeds signs strategic agreement with German hospitality chain, HR Group

Hotelbeds signs strategic agreement with German hospitality chain, HR Group

The submit Hotelbeds signs strategic agreement with German hospitality chain, HR Group appeared first on TD (Travel Daily Media) Travel Daily.

Hotelbeds has introduced a brand new strategic partnership with one of many largest and fastest-growing lodge working corporations in Germany, the HR Group.

The Berlin-based firm has 145 accommodations in over 100 cities in ten nations, 20 tasks signed and underneath development, and an total depend of over 22,000 rooms, which is able to now be added to Hotelbeds’ already broad product portfolio.

“We strongly believe in this new alliance with HR Group and the opportunities it brings with their incredible selection of hotels ranging from those in city centres to resorts in top leisure destinations,” stated Jorge Cortés, VP Commercial for Europe at Hotelbeds. He added: “We are looking forward to continuing to add to the HR Group’s properties as they grow.”

“As a steadily expanding company, this strategic cooperation gives us the opportunity to broaden the market of global distribution for existing and additional properties within our hotel and resort portfolio. This partnership will add great value to the existing distribution channels and marketing activities of our franchise partners as well as our own commercial efforts,” stated Evert Schuele, Chief Commercial Officer at HR Group.

The HR Group operates the vast majority of its accommodations in cooperation with well-established franchise companions. The connection to robust manufacturers with in depth distribution techniques and advertising forces ensures the above-average gross sales efficiency of the group, that now have entry to Hotelbeds’ 60,000 journey commerce consumers primarily based in additional than 140 supply markets worldwide.

The submit Hotelbeds signs strategic agreement with German hospitality chain, HR Group appeared first on Travel Daily.


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